The education arm of AUSTERE · the agency for musicians
Every review below is a real member, in their own words, pulled from video testimonials and the messages they sent us. Names withheld only where artists asked.
“When I say insanely viral, I do mean insanely viral. We're at over 50 million views now. What a lot of people don't know is that content strategy all started right here in coaching calls with Natasha.”
TikTok followers in two weeks. Now past half a million.
“I got the Blueprint & then got stuck on my story but then a coach pulled it out for me. Now I'm signed to a record label in Europe!”
“This has changed my life in so many ways. I'm now touring, playing tons of shows.”
“I started with 500 followers on Instagram and now have 13,000... and we haven't even gotten into my campaign yet.”
“I feel so much better prepared this time releasing music, thanks to the course. It's worth its weight in gold and I work in marketing myself.”
“I'm in complete shock. There's nothing else like this. It's amazing to me how many resources there are... it makes me emotional.”
“I had this post go viral! It's still going… It's been crazy!”
“I grew my YouTube channel to over 100k subscribers. Going through this program, I've learned everything there is to know about the YouTube algorithm.”
“You gave me a strategy and within weeks we had thousands of views on YouTube.”
“When you are a DIY artist, where do you have a home base? This feels like a really safe space for me. The team is always available to hop on a call and help.”
“I started with 2,500 followers but now have 13.7k on Instagram. I definitely think it has helped secure me bigger press.”
“Helped me completely transform the way I approach my music career through the course. I've grown exponentially in followers and streams.”
“The course has been incredibly helpful in terms of my subliminal narrative.”
“It helped me SO much. I feel like I finally know exactly who I am. I'm super happy.”
“I was able to get structure to my creative vision and I'm already seeing a lot of progress in my fanbase.”
“I've never had to refund because I absolutely love all the content here... and I've been in the industry 15+ years, as well as being a Berklee Faculty in both the undergrad and grad programs.”
“This exercise was truly worth the price of the whole course. In 30 minutes I went from not knowing what to post to having literally more than 100 ideas for photos I wanted to shoot. I have never had this much clarity on my own visual identity as a musician.”
“WXPN 88.5 debuted my single 'Learn To Play' on air yesterday. Your visual branding and messaging guidance have been a huge factor in all of this content.”
“You're the only one I've seen who actually digs into the narrative and lore… it's not just about being seen, it's about being remembered.”
“One of my songs got into the film Anora, and the combo of the Austere program technique and the sync license is doing wonders. Great work over there.”
“It's not 'viral tricks.' Too many people are offering shortcuts and hacks, it's good that there's something out there for those of us that understand how hard you have to work.”
Instagram followers in one week.
“The character archetypes bit, it was so freeing to learn I could be just one thing and express that one archetype entirely, instead of trying to be everything at once.”
“I mentioned the brand book in a meeting with a potential management company and the woman's face lit up. She couldn't believe we had already done the work to that level.”
“This really does feel like the secret no one ever tells you in the industry but now that I know it, I can see it everywhere.”
“I need to raise 14 to 40 million dollars, which could be laughable to some. But not Vershone. He didn't even blink. I came away with real-life, doable tasks that were right on point.”
“I check out ALL the coaching programs, and YOURS is by far the best value, tools, and teachings.”
“I tried some of Natasha's advice after her coaching call yesterday, the views 30 minutes later are already more than double most of my other videos' total views.”
“I started using AI a few months ago and got my page up to a reach of 87k people, mostly new followers. I'm very thankful that I found this course.”
“I'm absolutely LOVING this course. She poured so much value into it that I signed up for the Artist House membership.”
“I'm absolutely mind blown by what I've learned so far from The Iconic Artist Blueprint. I feel such a strong sense of clarity. The course is brilliantly executed.”
“I studied the brand story and storyboarding courses to up my reels game and I believe it is because of this that I finally made a breakthrough.”
“The Brand Book is the best THING EVER. Anytime I'm in between choices between clothes, music, sounds, words ~ANYTHING~ this thing has been such a blessing.”
“As an artist who's been trying to figure out 'branding' for about two years, this has been everything I've been looking for and more.”
“Ever since I updated that internal story underneath the visual, my brand had upgraded.”
“I'm a marketing person, so in many ways I 'should' know this stuff but marketing yourself as an artist is such a specialized skill. I already feel so much better prepared for my album release.”
“This was magic. If I get nothing else from this course, this will have been worth it for this moment alone... hearing so many more layers in my music, hearing patterns across different pieces. I was so skeptical.”
“It's making me really emotional but now I feel prepared to present a consistent visual image for my art for the first time in my life. This is incredible.”
“I spent a good week researching and creating my brand book, and it has given me so much. A massive understanding of who I am and where I am going.”
“I'm quite shocked how little of this is implemented within classical music. It's like the genre is living in its own bubble without engaging with the science of what works.”
“I cannot believe how lucky I feel right now that everything I possibly ever wanted to know is in one list. Thank you for demystifying this process.”
Pulled straight from lesson comments, DMs, and emails. Hover to pause. Scroll until you believe it.
Coaching, courses, and tools for artists building their own identity, releases, and audience. The education arm of AUSTERE, our full-service agency for musicians.