The education arm of AUSTERE · the agency for musicians
Marketer & merch coordinator, formerly Universal Music
Vershone spent years inside Universal Music coordinating merch and marketing for the kind of artists whose tour t-shirts outsold their records. He treats merch as an extension of the artist's world — not an afterthought stapled to a release week. In the house he leads the merch lab: pricing, sourcing, drop strategy, and the visual choices that make a $35 hoodie feel like a $200 one.
Coaching, courses, and tools for artists building their own identity, releases, and audience. The education arm of AUSTERE, our full-service agency for musicians.
